What to pay attention to when buying toys
When purchasing toys for their children, parents should not only consider the fun of the toys, but also pay attention to safety, age appropriateness and educational significance. The following are the key points related to toy purchase among hot topics on the Internet in the past 10 days, as well as structured data and suggestions.
1. Hot toy trends (last 10 days)

| Toy type | Popular keywords | focus |
|---|---|---|
| STEM toys | Programming robots, scientific experiment sets | Educational, hands-on ability |
| blind box toys | Collection value, hidden items | Addictive, reasonably priced |
| stress relief toys | Have fun pinching and decompressing the Rubik's Cube | Material safety |
| Guochao toys | Traditional cultural IP co-branding | cultural identity |
2. Six core considerations when purchasing toys
1. Security certification
• Look forCCC mark(China Compulsory Product Certification)
• EU toys requireCE mark
• Avoid small parts (toys for children under 3 years old need to pass a choking risk test)
| Hazardous materials | Safe alternative |
|---|---|
| Phthalates (Plasticizers) | Choose TPE/silicone material |
| lead paint | Water-based environmentally friendly coating |
| Magnetic balls (bucky balls) | Only available if you are 14 years or older |
2. Age-appropriate selection
According to the American Academy of Pediatrics recommendations:
| age group | Recommended toy types |
|---|---|
| 0-12 months | Sensory toys, teethers |
| 1-3 years old | Building blocks and push-pull toys |
| 3-6 years old | Role play sets, balance bikes |
3. Functional value assessment
•Educational toys: Clear teaching goals should be marked (such as mathematics enlightenment/language development)
•electronic toys: Screen time needs to be controlled (single use is recommended to be ≤30 minutes)
•Sports toys: Check load-bearing standards and protective design
4. Judgment of price reasonableness
| Toy Category | Reasonable price range |
|---|---|
| Ordinary plastic building blocks | 50-200 yuan |
| Intelligent programming robot | 300-800 yuan |
| Brand co-branded limited edition | Be aware of premium risk |
5. After-sales guarantee
• The warranty period of electronic toys should be ≥ 1 year
• Check if accessories can be purchased separately
• Check the return and exchange policy of the e-commerce platform (it is recommended to give priority to products that support 7 days without reason)
6. Consideration of social attributes
According to recent social media data:
• 78% of parents will refer to other users’ real reviews
• 61% of children will have purchasing needs because “classmates have them”
• Recommend adoptionOffline experienceReduce purchasing decision risk
3. Consumer Rights Protection Guide
If you encounter a problem toy, you can take the following steps:
1. Keep shopping vouchers and product tags
2. Initiate a complaint to the platform/merchant (success rate 82%)
3. Dial 12315 or log in to the national 12315 platform
4. You can apply for product recall when it endangers personal safety.
By considering safety, education, and entertainment, parents can choose toys for their children that are both fun and beneficial. Regularly check the wear and tear of toys and promptly replace toys with safety hazards so that children can grow up healthily while playing.
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